Zwift...what's it all about?

Lately, there's been more and more online and computer based training tools specifically geared towards your indoor cycling workouts.  Several decades ago, Computrainers ruled this domain on a NES like system.  Despite the blocky graphics, the data provided was very scientific and helpful when analyzed by a trained professional.  Today, there are many online and computer based options.  Some are helpful for passing the time and motivation, others are for data collection only, and some are a mix of the two.  Currently, a very popular choice among cyclists is Zwift.  Zwift was launched in the Fall of 2014, and has continued to grow as a rapid rate since then.  What is it?  Here's what Zwift has to say about Zwift:

CYCLING IS SOCIAL.Here at Zwift we believe that the best parts about cycling are the places you go and the people you go there with.
Outdoor cycling is great. But weather, traffic, time constraints and distance from other cyclists can take the fun out of it.
That’s why we’ve created a new destination that places you and your bike into immersive, detailed, 3D landscapes with other cyclists from around the world.
Now you can ride with anyone at anytime.
Packed with real-time stats, stunning lifelike graphics, and the latest in massive multiplayer online gaming, Zwift has kicked up the indoor cycling experience.
We think it’s the greatest innovation in cycling since the bicycle.
Source:  www.Zwift.com

Kevin E., a BJL Coaching Athlete and Cycle Craft Employee, wrote a super blog post about Zwift.  Check it out here:

Kevin's Zwift Review

Maybe it's the "old school" mentaility of someone who's been riding indoors while staring at the TV screen on those super cold days and dark nights since 1995, but I haven't ventured to Zwift Island yet.  I imagine next winter I'll be checking it out and enjoying myself and looking for you on Zwift!

Until then, get OUTSIDE and ride your bike!

Cheers,

Coach B.L.